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European IoT company Smartfrog partners in online retail business with Amazon and Otto to offer the first subscription IoT solution in e-commerce

Berlin/Hamburg/Munich/Dublin, 15.07.2016

European IoT company Smartfrog partners in online retail business with Amazon and Otto to offer the first subscription IoT solution in e-commerce

Smartfrog is now the first IoT company to offer a subscription Internet of Things product in online stores (retail). In partnership with Amazon and Otto – the two leading e-commerce platforms in Europe – Smartfrog will offer its complete solution for £4.95 (€5.95) per month. According to a Digital Market study by Statista, by 2020 there will be an estimated 1 million households in the UK connected to the security hardware market. Smartfrog’s product has no minimum contract period and can be cancelled at any time.

“As part of our disruptive business model, we want to open up the mass market for IoT products,” said Smartfrog Co-Founder Andreas Rudyk. “Smartfrog has entered the IoT market with the right solution, at the right time,” commented Kathrin Haug, Digital Innovation Ambassador for Roland Berger, speaking on Smartfrog’s philosophy: making complex technologies easy and affordable for consumers. The Internet of Things is becoming increasingly more popular. Cisco estimates that by 2020 “50 billion devices worldwide will be connected to the Internet” 1).

Smartfrog’s easy to install and affordable surveillance solution for the home, as well as for shops and offices, allows users to “See what's happening at home from anywhere.” The complete solution includes the Smartfrog Cam, an app for Android or iOS and video storage, and offers Software as a Service (SaaS) as part of the Internet of Things (IoT). Smartfrog’s solution is available worldwide, and already has users in over 120 countries since its launch in October 2015.

1) Forbes Tech, 3 June, 2016

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  • About Smartfrog

    Smartfrog http://www.smartfrog.com is a tech company focused on the “Internet of Things”, which is about making everyday objects more intelligent and connected to the internet, e.g. via an app. The aim is to make the everyday lives of people more comfortable and more secure by making modern technologies user friendly and affordable. Smartfrog offers an easy- to-use and affordable complete home security solution, so that users can always keep an eye on their home and business at any time and from anywhere. The package starts at £4.95 (€5.95) per month, with no minimum contract period and monthly cancellation. Via the Smartfrog app, users can manage up to ten cameras, a Smartfrog Cam and video storage. Among the shareholders and management of Smartfrog are the founders of internationally renowned IT and internet companies such as Deutsche Telekon subsidiaries, Strato and ClickandBuy as well as AVG. International VC-funds such as e.ventures and Target Global are involved as investors.

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